General Commercial, Marketing, Advertising & Competitive Conduct

Commercial, marketing, advertising and competition counsel advising:

• Global branded food products manufacturer, including on all co-packing and outsourcing arrangements, licensing, information management, marketing partnerships and co-promotions, and online activities, such as social networking promotions

• Leading North American branded personal products and medical devices producer, including on grocery retailer price maintenance matters, online promotions directed at minors and internal competition and privacy compliance

• Major North American building products manufacturer, including on distribution agreements, dealer pricing policies, consumer marketing materials and consumer warrantee matters

• Global energy company, including on Canadian product distribution arrangements, product performance claims, trade channel promotions and comparative advertising complaints

• Major North American office products company on all Canadian marketing and product compliance matters

• Various pharmaceutical companies on Canadian marketing matters, including the Canadian subsidiary of a European pharmaceutical company aggressively seeking Canadian market penetration

• Canadian integrated vacation company, including on travel agent and consumer promotion matters and on provincial regulatory compliance matters

• Global hotel and resort chain on internal and external promotions, online activities and loyalty programs

• Global toy and game products company, including on child-oriented online marketing activities

• Leading North American home improvement products retailer on the roll-out of Canadian stores and preparation of supply chain compliance processes

• Major Canadian retailer on overhaul of its customer loyalty card programs

• Leading North American insurance provider on information management and privacy matters

• Various companies concerning waste diversion program obligations across Canada